General Manager – Luxury Gym

Full time in General Management
  • Salary: AED45000 - AED55000 / Monthly
Email Job
  • Share:

Job Detail

  • Job Reference IDINS-64167
  • Career Level Director/Top Executive
  • Industry Travel & Tourism
  • Nationality Default

Inspire Selection has been retained to recruit a General Manager / Director for a world-class gym complex in Abu Dhabi, UAE, which will incorporate a luxury gym, yoga studio, swimming pool, mixed martial arts, cross fit, spinning and tri-lab.

The General Manager/ Director will be involved in all pre-operational matters relating to the setup of the Fitness Centre and is expected to join prior to commissioning of centre and start of the operations.

  • Full P&L responsibility
  • Complete setup of the facility including recruitment of staff
  • Provide strategic leadership and coordination in the business planning, budgeting and administrative efforts of the company.
  • Development of a branding/ positioning, and operational strategy


  • Oversee the overall management & operations of the facility while managing the head of recreation / sports, marketing manager and heads of departments including back office.
  • Initial management of a coordinator who has experience in Project Management from the initial pre-operational phase
  • Coordinate and liaise closely with the various stakeholders including Fitness Centre Committee, and contractor to ensure timely delivery of project.
  • Oversee selection and tendering of Furniture, Fixtures & Gym Equipment
  • Manage supplier selection process
  • Coordinate delivery timeline of equipment to confirm delivery timing is in line with the delivery of the Facility.
  • Support with value engineering through selection of materials and equipment by consideration of cost/ benefit of different options.
  • Map operational requirements to organization structure
  • Alongside HR, develop a talent acquisition plan and creation of Job Descriptions for all operational staff such as HR, Marketing & Sales, IT, Customer Service, Membership, Coaching, Front Desk, Health & Safety, Incentive Schemes, Customer relations, Purchasing, Cleaning & Maintenance etc
  • Conduct interviews and recommend hiring for all positions while ensuring quantity of employees and remunerations are within budget.
  • Support in the further development of the previously selected Brand Identity, through a third party agency.
  • Support and manage positioning & pricing strategy for different service lines and membership structures (existing feasibility study includes a proposed pricing & membership structure).
  • Implementation of the Facility’s marketing plan at Pre-Operation Stage:
  • Oversee & develop a media strategy and launch on social media
  • Oversee & develop a customer database and awareness of the Facility by way of activating the surrounding area with activities such as bootcamps, yoga, gymnastics, family events and the like during pre-opening
  • Oversee & develop a plan for corporate deals for government and private entities including schools.
  • Oversee & develop a plan to engage government entities such as Abu Dhabi Sports Council to sponsor events at the Facility.
  • Oversee & develop awareness campaigns on the importance of fitness, fitness goals, and how the Fitness Centre will assist in achieving such


  • Review and comment on proposed the Membership and Packaging Sale Schemes.
  • Review and comments update of the feasibility study to incorporate budget updates.
  • Review existing business plan and support in further detailing assumptions.
  • Oversight and responsibility for development of budgets for the company.
  • Responsibility for the 5-year business plan.




  • Previous experience as Director /Deputy in a well-established Gym
  • Middle east experience preferred, open to international experience
  • Must have high quality fitness experience as a General Manager or Area Manager.
  • Min 10 years overall experience in the fitness/ recreation/ gym sectors
  • High level of proficiency in Microsoft Office, including Excel, Word, Powerpoint, web-based and email programs.
  • Excellent communication skills verbally and electronically
  • Willingness to work a flexible schedule.



Thank you for your interest. All applications are viewed and evaluated according to the role  requirements.  We aim to contact shortlisted candidates within 2 weeks.  As we often receive a high volume of applications, we are unable to reply to everyone.  If you have not heard back from us within 2 weeks, please consider your application unsuccessful.  (LV)