6 Tips to Make Job Offers that Attract and Retain Top Talent

Recruiting top talent is one of the most important challenges facing businesses in the UAE. With a highly competitive job market, it can be difficult to stand out and attract the best candidates. However, making a job offer that not only attracts but also retains top talent is a key step in building a successful workforce. See our tips on how to create a job offer that will appeal to top candidates and encourage them to stay with your company.

  1. Offer Competitive Compensation Packages

One of the most important factors that candidates consider when evaluating a job offer is the compensation package. A competitive salary, benefits, and other perks can make your offer stand out and show that you value your employees. According to a survey by Bayt.com in 2022, 66% of UAE professionals consider salary to be the most important factor when evaluating a job offer.

However, salary is not the only factor that helps to attract and retain staff.


  1. Invest in Employee Development

Investing in employee development is the single most important factor that candidates consider after salary. Providing opportunities for training and development shows employees that their employer is invested in their career growth andadvancement. According to a survey by LinkedIn, 94% of employees say they would stay at a company longer if it invested in their career development. This can include offering mentorship programs, providing access to training and certification courses, and supporting employees in attending industry conferences and events.

As well as attracting and retaining staff, investing in employee development leads to a more skilled and knowledgeable workforce, which can improve overall business performance. It can also help employees stay engaged and motivated in their work, leading to higher job satisfaction and loyalty.

  1. Emphasise Your Company’s Mission and Values

The best talent often looks for a company whose mission and values align with their own. Emphasising your company’s mission and values in your job offer will help you attract like-minded candidates who are passionate about their work. According to a survey by Glassdoor, 77% of job seekers consider a company’s culture before applying for a job.

  1. Promote Work-Life Balance

Maintaining a healthy work-life balance is important to employees, and promoting work-life balance creates a positive work environment. This can include offering flexible work hours, providing remote work options, and encouraging employees to take breaks throughout the day to recharge. According to a survey by Mercer, 88% of UAE employers offer flexible work arrangements to their employees. When employees feel that their employer values their personal life as much as their professional life, they are more likely to be satisfied and engaged at work.

  1. Provide Opportunities for Recognition and Feedback

Providing opportunities for recognition and feedback can be a key factor in retaining top talent. Employees who feel valued and recognised for their contributions are more likely to stay with a company long-term. According to a survey by Achievers, 74% of employees say that recognition and feedback are key factors in their engagement and retention.

  1. Create a Culture of Inclusivity and Diversity

Creating a culture of inclusivity and diversity is another important aspect of building a positive work environment. This can involve fostering a sense of belonging for employees from different backgrounds, offering equal opportunities for career advancement, and providing resources and support for employees with diverse needs. According to a study by McKinsey & Company, companies with more diverse workforces are more likely to outperform their peers, making diversity and inclusion an important aspect of any positive work culture.


Attracting and retaining top talent is crucial for any business in the UAE. Offering competitive compensation packages is the first step, however, to compete in a crowded market, companies must create a job offer that stands out and encourages top talent to stay in an organisation.

By offering development opportunities, clearly communicating and practicing a well-defined company culture, promoting work life balance and operating an inclusive workplace with opportunities for recognition and growth, employees are more likely to stay, be motivated and perform to the best of their abilities.

 

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